Show up. Be Yourself. Attract Better-Fit Clients.
You already have a brand story. It's the intersection of:
* How people see you.
* How people hear you.
* How people feel when they interact with you.
The question is: Is it the Real You?
Not only is it more fun to be a brand that feels like yourself, but your most aligned clients aren’t drawn to the watered-down version of you. They’re compelled by the unmistakable parts — your presence, your tone, your values, your humanity.
The Undiluted Brand Story Workshop helps you see that version of yourself clearly and understand how it shows up through the two lenses people respond to most instinctively: Your look and your language.
If you’re ready to stop blending in, this is how you begin.
Save Your Seat Here!
Your $25 Ticket Includes:
* 2-Hour Interactive Workshop
* Journal
* Bougie Italian Soda Bar
* Light Snack Lunch
Limited to 18 participants. Don't Wait!
Tuesday, February 17, 2026
11am-1pm
6736 Falls of Neuse Rd, Raleigh
(offices of Kelaca)
Undiluted & Unmistakable? YES, PLEASE!
Most people soften the edges of their brand story until it feels like a plain white can on a shelf. Functional… but forgettable.
Not because they’re bland — but because they’re trying to be broadly appealing, “professional,” or easy to understand.
But YOU are NOT GENERIC.
You’re Already Amazing. The real deal. A human and a brand with flavor, texture, humanity, and a story nobody else can tell.
Meet your Storyteller Guides
Roxanne Engstrom
Roxanne Engstrom
Roxanne Engstrom
Adventurer. Visual Artist. Photographer. Hype Girl.
Owner of Hawa Images where she helps organizations and entrepreneurs move their vision forward and widen their reach through successfully sharing their stories of impact with dignity and excellence.
Beth Hess
Roxanne Engstrom
Roxanne Engstrom
Wonder Seeker. Thinker. Journalist. Word Girl.
Owner of Keys to Your Brand Consulting where she offers messaging strategy, copywriting, and deep understanding of your ideal client, so you work only with those you enjoy the most.