An overview of our services that build clarity & confidence in your messaging
You are undoubtedly amazing at your work. Passionate. Engaged. Talented. It's Pure & Utter magic!
But when you try to put it into words, your Amazingness falls flat, and you fear your clients will never understand how much you are the solution they need.
And, WOW, do you need a lot of words! Website, emails, product descriptions, social posts, video scripts, networking bios... blah, blah, blah.
UGH.
Copy Coach Beth Hess guides you through the process of taking messaging head on. In a mix of both theory and technique, we will together Unlock Your Brand by learning how to find and use your words more powerfully. I'll show you how to tap into your Creative Juices - Even if you don't think you have any.
Marketing is Matchmaking™ * Messaging is Your Path to Each Other
An exploration of the 6 Key Questions Your Messaging Must Answer specific to YOUR product/service/offer. Be fully equipped to write a magnetic sales page, promotional content, and much more in this 4-Hour Intensive. Learn how to call in YOUR best-fit customers for the change only YOU can provide.
Complete copywriting of Home Page, About Me, & Sales Page that is really, truly you in every way - calling in great clients & filtering out the misfits. Plus, once we have these words, you have the foundation for everything from social media bios to content ideas, DM conversation starters to on-brand "what do you do" answers.
No matter your business, you'll have to write hundreds - thousands - of words about it over its lifetime. The Brand Manifesto might be the most important. It's your compass - a public declaration of what you believe, what you are calling your clients to become, and the depth of change you endeavor to make. Like a heart-stirring locker room speech, it gets everyone moving together to a common goal. (Plus, when you have a manifesto, every other piece of messaging falls into line.)
Let's talk about exactly what YOU need to Own Your Amazingness™, and make it happen! Whether it's a Rebrand, Social Media Update, New Project, or something else, together we can build the messaging foundation and strategy to see it through.
With at least a couple of years under your belt, you're starting to get a better view of what you are Amazing at, the transformation your clients are having, and where this can take you. You've seen success, but the honeymoon phase is in your rear-view mirror, and there's still more mountain to climb.
Everyone plateaus. Signs you're there include slowing growth, misfit clients, and just plain boredom in your business. It's also the time you make a choice. Camp out at this level or move forward to Own Your Amazingness™?
This is the moment you need an expert - a specialist in storytelling and sales who can help you dig into your Amazingness, drop the things slowing you down, and craft the message that gets you to the next step on your mountain.
The Key to Your Brand is Your Story. And I'm one hell of a storyteller.
I am the copy coach & copywriter for people-before-profit entrepreneurs and organizations who are ready to use messaging to attract ideal customers and filter out the misfits.
I am a life-time question asker and long-time journalist, editor, and marketing specialist that uses all my expertise and experience to put YOUR AMAZINGNESS into words.
I know how to get - and tell - the story of your brand, which also guides you to become so clear on why you exist, what your clients need, and how you are uniquely designed for success that you can’t help but be successful AND satisfied.
I believe there is no limit to what you can become -- Only doors that haven’t been Unlocked yet.
Let me help you Own Your Amazingness™
That's a REALLY important question, and we will both feel better knowing before we jump into something more. So let's do a FREE 30 MINUTES!
Bring me a copy question, and let's see what we can do with it. No sales pitch. Just a journalist asking good questions to prime the pump of your creative juices.
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Guiding Brands to Own Your Amazingness™
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